Playcraft, a leader in the home recreation market delivering the highest value in style forward billiards, shuffleboards, hockey, and other game room products, today announces its partnership with Allison Fisher, world champion pool player and deemed the best female pocket billiards player in the world.
“Allison embodies our brand with her sportsmanship and enjoyment of play, and we are thrilled to be working with her,” said Paul Sheck, President, Global Merchants, Inc. “Allison will endorse our brand for its aesthetic appeal, while reinforcing that our tables can be played on and enjoyed by even the most discriminating player.”
Fisher will be the official spokesperson for the Playcraft brand, promoting the brand through social media in instructional videos, at industry events, and on both her and Playcraft’s websites.
“I am delighted to be partnering with Playcraft, and I’m excited to share my love of pool and shuffleboard, and my tips and tricks with my fans and customers of Playcraft,” said Fisher. “We have a shared knowledge of the vital role of Play in our lives. It is important to embrace special moments creating wonderful memories with our family and friends. Playcraft brings play back into your home, through exquisitely designed game room furniture.”
About Playcraft
Founded In 1975, Playcraft has carefully built a select line of home tables that incorporate style and aesthetics, while always respecting their original values of superior value and workmanship. In 2008, Paul Sheck bought the company. With the belief that play is beautiful, and by bringing Play into your home – and making it beautiful – through exquisitely designed game room furniture, Playcraft promises a sense of pride in your home and greater joy in your life. Playcraft today is a leader in the home recreation market and is delivering the highest value in style forward shuffleboards, billiards, hockey, and other game room products. For more information, please visit playcraft.com.
About Allison Fisher
Allison Fisher, the Duchess of Doom, is an English professional pool and former professional snooker champion. She began her career playing Snooker winning over 80 national titles and 11 world titles. In 1995, she moved to the United States to play on The Women’s Professional Billiard Association Tour (WPBA Tour). She has won an unparalleled 50 plus WPBA titles, 4 world 9 Ball championships and a World Games Gold medal. She was the top-ranked player on the WPBA circuit from September 1996 to June 2001, and again each year from 2002 to 2007. In 2009, Fisher was inducted into the Billiard Congress of America Hall of Fame. She is a role model and ambassador of the Sport Worldwide, known for mentoring youth players, commentating and coaching. She continues to be a force within the sport. To learn more about Allison, visit allisonfisher.com.